WEAVING MUSEUM

China Foshan 2018

The study focused on finding a technical solution - such as an envelope - that would prevent from modifying the existing openings and that would identify a highly expressive system at the same time.
The project includes the restyling of the headquarters of the Daugres company's fronts; the company produces ceramic panels and it is located in Foshan (China). The restyling of the front’s theme comes from the need to have a modern envelope that could exhibit the products of the company and express its communicative language at the same time.
The project comes from different directives; on one side, we identified the material, and on the other we used a dynamic composition characterized by two systems, that is to say parts divided into pixels realized with 40cm x 120cm panels, that are able to conceal the repetitiveness of the ribbon windows and parts of panels placed with a random angular movement coming from the analysis of a wicker basket pattern.
The pattern has a double value because on one side it highlights the front's three-dimensionality, and on the other it allows the light's entrance as if it were a sunscreen.
Therefore, this created a dynamic front covered with a ceramic material with a low volume and two hues: the low part is multicolored and highlights a basic chromatism, whereas the other floors are covered with pale panels.